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Why this language software ?

Multi-lingual communication needs for (technical) managerial staff.

Research has shown that (technical) managerial staff often face linguistic and cultural challenges when in contact with foreign clients. A good command of foreign languages is no longer enough. Businessmen must understand how to speak foreign languages and have a solid grounding in and understanding of foreign cultures.

In fulfilment of these requirements, 29 dedicated intercultural communication modules have been devised. The modules were developed in conjunction with technical managerial staff from seven European countries and based on autonomous and self-directed learning principles.
They are entitled “Intercultural Communication for (Technical) Managerial Staff”.

Target languages
French - Dutch - German - English (UK, US, IRL) - Polish

Interface languages
French - Dutch - German - English (UK, US, IRL) - Polish
Spanish - Magyar - Slovenian - Czech

The self-directed (interactive and multimedia) Plurilingua modules were devised specifically for (technical) managerial staff who are in (or who prepare for) regular contact with foreign business partners.

Besides focussing on a number of important linguistic aspects, attention has also been placed on the intercultural differences which influence negotiation and on other types of conversations in (technical) or business-related-subjects.

The starting point of the modules was the development of self-directed learning modules which allow easy use of the language and culture as true communication tools.
The modules meet the requirements of the B2 – C1 levels of the European Framework of Reference.

 

Target group

The modules can be used in training centres (for basic or life-long learning) or in business contexts by (technical) managerial staff (or engineers) in all sectors.

As devised, the modules can be used for autonomous or self-directed language learning and are suitable for different types of requirements (mastering the language, understanding intercultural differences, reviewing technical content, etc.) or as reference guides (grammar, lexical themes, cultural information, etc.).

They also allow for the comprehensive study of the many phases of business transactions. Each module is based on approximately 100 hours of study.

 

 


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